I am the effective webmaster of a small corporation. I want to add a
Corporation Structured Data object to our corporate site. I hope to accomplish three things by adding this Structured Data:
- Google’s Rich Cards will correctly display my company’s name, logo, etc.
- Facebook’s Rich Cards (does Facebook call them something else?) will correctly display my company’s name, logo, etc.
- Hopefully I’ll get slightly better SEO
I (generally) understand how to write structured data, but I don’t understand where to put my
Corporation object in particular. I need Google/Facebook to understand that my company’s website is
www.company.com/home. At the same time, I need Google/Facebook to understand that any URI within this domain (e.g.
www.company.com/about) should use my company’s name, logo, etc. Where do I put my
Corporation object to allow all pages in the domain to “belong to” my object, but only the homepage “owns” the object?