How can I advertise a game with a homebrew system? [duplicate]

As a long time gamemaster I have reached a point where I want to create my own system and run players through it but I have noticed that people tend to shy away from systems that are homemade. For example if I decide to run WoD or D&D 5e I’ll have 10 recruits minimum ready to play but if I say ‘I made a system similar to WoD’ then maybe 1 person who will be extremely hesitant.

So what I want to ask is that how can I advertise a homebrew game I made in a way that does not make people shy from it as soon as they hear the word ‘homebrew’?