On my site, I am firing an event when the user lands on a specific URL. I’m firing another event when the user clicks on a button on that specific page.
When I go to Analytics, I can see the Total Events + Unique events for each dimension (specific page view, button click on specific page).
How is it possible to create a new metric (I assume a calculated metric) to display the Unique Events as metrics for any dimension I’d like to use in a Table?
Here is an example of what I have now:
Event Label | Total Events | Unique Events |
---|---|---|
specific_page_views | 100 | 50 |
specific_page_clicks | 20 | 10 |
…and what I’d like to achieve:
Source | Specific Unique Page Views | Specific Unique Page Clicks | Specific Page CTR % |
---|---|---|---|
(direct) | 30 | 8 | 26.67 |
15 | 2 | 13.34 | |
bing | 5 | 0 | 0 |
I have been searching for an answer for many days now and can’t seem to find the answer to this simple question. I will want to create multiple of these Metrics, not just 2.
Is this actually possible with Google Analytics or Google Data Studio? (I’m planning to use Google Data studio)